My New Blog

ORLANDO, Fla. --- Stirling Sotheby’s International Realty has unveiled its new smart phone bar code marketing technology throughout Central Florida. Roger Soderstrom, founder and owner of Stirling Sotheby’s International Realty, said both potential home buyers and commercial clients will be able to access a comprehensive data base about individual properties by snapping a picture of the bar code on the property ‘for sale’ or ‘for lease’ sign. “We are redesigning our signage, brochures, postcards, website and advertising to accommodate bar codes,” Soderstrom said.  “Prospective buyers can access all the data on a particular property, including brochures, interactive flyers and video instantly and easily by snapping a picture of the bar code,” Soderstrom said.  Soderstrom said Stirling Sotheby’s has rolled out the barcode marketing technology on all of its downtown Orlando commercial properties.